Success stories of mKisan

Potato field of the farmer using mKisan

Potato field of the farmer using mKisan


The proliferation of mobile technology has greatly helped to bridge the information gap in the society. Whether it is an urban area or the rural area, the mobile phones have become the common device. Taking the leverage of this technology, mKisan has reached millions of farmers across 6 states of India, where the conventional agriculture extension service could not be reached. Some of the farmers shared their experience of using the service.

A farmer from Bihar of West Champaran district said that he has received some of the best information from the SMSs. He shared that he never used to irrigate his wheat crop when the wheat heads were forming. But an SMS on wheat crop said that it’s very important to irrigate the wheat crop at this stage. It would help in the formation of the heads. So, he irrigated his wheat crop, the result was good. From then on, he has always practiced it.

A farmer from Madhya Pradesh of Indore district shared that talking to an expert over the mKisan helpline proved beneficial. His potato crop was affected by blight; this reduced the potato production significantly. Expert suggested using fungicide, which helped in protecting his crop. Beside this, the farmer also came to know about the application of nitrogen in gram. Previously, farmer used to apply nitrogen after 15 days to one month after sowing. Expert over the helpline advised to use the nitrogen right in the beginning during the first irrigation after sowing gram. This is applicable for garlic crop too. This advice gave good results and increased the crop yield.

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About direct2farm
Direct 2Farm is an Agriculture Infomediary Service aimed at making high quality and reliable information accessible to farmers, enabling them to “optimize resources”, and take “informed decisions” resulting in profitable farming activity supporting livelihood improvement.

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