Training on content development for the project Airtel Kilimo in Kenya

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A training program organised for the content development process in Kenya, for the project Airtel Kilimo. 14 scientists from different centres of Kenya Agriculture Research Institute (KARI), people from Kilimo Media International (KiMI) and Kenya Broadcasting Cooperation (KBC) joined the program.

The aim of the program was to train the people involved in content development process for the project, on how to use the Direct2Farm online system for creating content and how to create different type of content like factsheets and subsequently creating voice messages and text messages by using factsheets. In this program, quality assurance process was also focussed as factsheets contains agricultural information that should be validated and localized in order to be fit for use for both agriculture extension workers and the farmers. Therefore, three key elements of the quality assurance viz. accuracy, relevance and clarity were highlighted and discussed during the program.

The program ends up with successful note as a committed content team was trained and established for developing content online keeping the quality assurance criteria in view. This will help in creating and sending most updated, scientific and relevant information to the farmers.


Direct2Farm Newsletter Volume 5 is published

This volume covers about climate smart interventions and the role of mobile technology. Beside this, it has also covered interesting stories from various projects. To read the newsletter, click the link below
Direct2Farm Newsletter Volume 5

Training of NVA fellows for CAN program

NVA fellows in the training of CAN program

NVA fellows in the training of CAN program

Training program was organized on 10th June, 2014 in Amravati for Community Agri-info Network program. NVA fellows from all across Maharashtra participated in the training. The program was mainly about how to handle the calls from farmers which will land up to their mobile phones and how to help the farmers by providing them relevant solution to their problems.

Community Agro-info Network is a joint initiative by CABI and MSSRF which aims to create an agro-info network of farmers in Maharashtra on pilot basis. The program is a part of the major project mKisan. In this program, the NVA fellows, who are community leaders and also progressive farmers, will aid in creating a network. They will help the farmers in getting solution to farm related various queries with the help of Direct2Farm knowledge repository and the national experts.

The International Year of Small Island Developing States

The International Year of Small Island Developing States.

World Environment Day-2014

2014 is declared as the International Year of Small Island Developing States by the UN General Assembly as a theme of World Environment Day, focusing on threat which is being caused by rising sea level due to climate change.

5th June, celebrated as World Environment Day every year, since 1973. The program is run by United Nation Environment Program (UNEP). This day is celebrated to bring awareness about the wide range of environmental issues such as  climate change, waste management, unsustainable consumption, degradation of natural resources, and extreme natural disasters, which is causing harm to our planet, the Earth. This day calls for taking assertive actions to protect the nature  and the planet Earth.

World Telecommunication and Information Society Day-2014

World Telecommunication and Information Society Day is celebrated on 17th May, each year. This year, the day was celebrated in Geneva, on Friday, 16 May as 17 May 2014 fell on a Saturday.

This day marks the foundation of International Telecommunication Union and the anniversary of the signing of the first International Telegraph Convention.The purpose of the celebration of this day is to bridge digital divide and to aid in bringing awareness of the possibilities that the use of the Internet and other information and communication technologies (ICT) can bring to societies and economies.

Theme of the year 2014 is ‘Broadband for sustainable development’, in Dr Hamadoun I. Touré ‘s (Secretary General-ITU) words on this theme, “It is now well-recognized that digital development is a transformative tool to fast-track sustainable development. In order to realize its full potential, it is essential to roll-out high-speed broadband networks, making it affordable as well as universally accessible”.


Project Airtel Kilimo: CABI and KARI team meet for consultation

CABI and KARI team for the project Airtel Kilimo
CABI and KARI team for the project Airtel Kilimo

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Direct2Farm Newsletter Volume 4 is out now

Direct2Farm Newsletter_Vol-4_2014

Check out the articles on mobile application and update from mKisan in the volume 4 of Direct2Farm newsletter. To receive the newsletter in your inbox email at

Growing rice with less water: case studies from India | CCAFS: CGIAR research program on Climate Change, Agriculture and Food Security

Growing rice with less water: case studies from India | CCAFS: CGIAR research program on Climate Change, Agriculture and Food Security.

Zimbabwe invites Indian companies to partner in agriculture

Zimbabwe invites Indian companies to partner in agriculture
Sithembiso G. Nyoni, Zimbabwe’s Minister for Small and Medium Enterprises, went on to offer specific partnership proposals whereby an Indian company can import mangoes from Zimbabwe during the flowering season in India.

Whatsapp is gaining popularity, with millions of its user

Whatsapp is gaining popularity, with millions of its user

Whatsapp messenger is a platform, which can be used in smart phones for instant messaging. Users of this platform can also send images, video and audio media messages to each other. With short span of time it has gained popularity among millions of users across the world. This fact is revealed by it’s CEO. Click the link to read the complete article on this.